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Craft Artist

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JOB OUTLOOK

Stable

Real-Life Activities

Real-Life Communication

Most potters show and sell their work through galleries. In order to attract potential customers to the gallery to see their work, potters and gallery owners often team up to do special shows and opening nights.

Opening nights are usually half party, half sales pitch. The first part is easy. The second part takes some tact and some public speaking.

The owner of a downtown city gallery is planning an opening for your work. The show will feature about 40 pieces of your pottery. The owner has invited art critics and wealthy, well-known people to see it. She's taking care of the catering and the party details, but wants to kick the night off with a few words from you. You are a bit nervous, since you consider yourself an artist and not a public speaker.

But you know it's part of being a potter, so you set out to prepare a brief speech. You decide to talk about the work in the show, most of which shares a common theme -- all the pieces reflect ancient Greek pottery you saw during a trip to that country. The gallery owner thinks a few words about your background -- you have been a potter for 10 years and studied in France and the U.S. -- are needed as well as some insight into the pottery-making process.

The best way to avoid nervousness in a public speaking situation, say experts, is to be confident that you are prepared. So go over your speech until you get it down pat.